International Women’s Day: PRCA responds to Scottish Parliament’s gender pay gap inquiry

Responding to the Scottish Parliament’s Economy, Jobs, and Fair Work Committee’s gender pay gap inquiry, the PRCA has outlined a working definition of the gender pay gap, the reasons for its existence, and the social and economic benefits of closing the gender pay gap.

The Committee’s inquiry intends to explore the effect of the gender pay gap on the Scottish economy and the action required by the Scottish Government to address the issue.

The PRCA’ response establishes that there is a strong business case for closing the gender pay gap. It is also strongly linked to staff retention as employees increasingly want to work for employees that are taking action on issues such as the gender pay. The response also illustrates the number of ways the gender pay gap can be calculated to explain its existence and as such the ways the issue can tackled effectively.

The full PRCA response can be view here.

Francis Ingham MPRCA, PRCA Director General said: “As we celebrate International Women’s Day today we are confronted with the glaring issue of the gender pay gap. Women in the industry are still paid £9,111 less than men. Across the UK, women earn 19.2% less than men. This is simply unacceptable and clearly action is needed.

“The PR and communications industry is aware of the issue and is responding to it. When we surveyed the industry in August 2015, 80% of respondents said that the industry should voluntarily adopt a lower limit than the 250 employee limited proposed by the Government. Which is why the PRCA committed to annual gender pay gap reporting and including it in the CMS diversity module. Several key players in the industry report their gender pay gap and offer their staff flexible working opportunities.

“With the upcoming gender pay gap legislation coming into effect we must question whether this legislation is fit for purpose. We welcome the Scottish Parliament’s initiative on this and we hope that this inquiry will lead to the action that is needed to tackle this issue once and for all”.



About PRCA

Who we are: Founded in 1969, the Public Relations and Communications Association (PRCA) is a UK-based PR and communications membership body, operating in 48 countries around the world. We represent in excess of 20,000 people across the whole range of the PR and communications industry. The PRCA promotes all aspects of public relations and communications work, helping teams and individuals maximise the value they deliver to clients and organisations.

What we do: The Association exists to raise standards in PR and communications, providing members with industry data, facilitating the sharing of communications best practice and creating networking opportunities.

How we do it and make a difference: All PRCA members are bound by a professional charter and codes of conduct, and benefit from exceptional training. The Association also works for the greater benefit of the industry, sharing best practice and lobbying on the industry's behalf e.g. fighting the NLA's digital licence.

Who we represent: The PRCA currently has more than 400 agency members; 270 in-house PR and communications teams from multinationals, charities and leading public sector organisations; and thousands of individual members.



photo:Matt Cartmell
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Matt Cartmell
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