DWP Kickstart Scheme: 60 new PR jobs given greenlight via PRCA gateway

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The Department for Work and Pensions (DWP) has confirmed the PRCA’s status as a Gateway organisation for the Government’s Kickstart Scheme, paving the way for PR agencies and in-house teams to employ young people deemed at risk of long-term unemployment.
25 PR agencies have so far been given the greenlight by the DWP to create 60 PR jobs via the PRCA’s Gateway application. More than 30 additional agencies have applied through the PRCA and are expecting to create new roles through the initiative.
The Scheme encourages organisations to create six-month job placements for young people aged between 16-24 who are on Universal Credit. The Government will fund 100% of the relevant National Minimum Wage, National Insurance and pension contributions for 25 hours a week and organisations will receive £1,500 per job placement.
Commenting on the news, PRCA Director General Francis Ingham MPRCA, said:
“Economic crises invariably cause the greatest impact on those at the start of their careers. The Government’s Kickstart Scheme is a lifeline for young people – but it’s also an excellent support mechanism for PR businesses recovering from the pandemic. I’m proud that the PRCA has been accepted as the gateway organisation for the PR industry and I’m delighted with the interest our members have shown in the Scheme. It’s a win-win for all.”

Information on the Kickstart Scheme and how to apply using the PRCA as a representative body can be found here.

The Public Relations and Communications Association (PRCA) is the world’s largest professional PR body.

We represent more than 35,000 PR professionals in 70 countries worldwide. With offices in London, Singapore, Dubai, and Buenos Aires, we are a global advocate for excellence in public relations.

Our mission is to create a more professional, ethical, and prosperous PR industry. We champion - and enforce - professional standards in the UK and overseas through our Professional Charter and Code of Conduct. The Code compels members to adhere to the highest standards of ethical practice.

We deliver exceptional training, authoritative industry data, and global networking and development opportunities. We also manage the International Communications Consultancy Organisation (ICCO), the umbrella body for 41 PR associations and 3,000 agencies across the world, and LG Comms – the UK’s national body for authorities raising standards of local government communication.