PRCA defends the value of PR after criticism of London Mayor’s comms spend

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The PRCA has defended the value of public relations after an article in City AM criticised London Mayor Sadiq Khan for increasing spend on communications.
The article follows a freedom of information act revealing the Mayor increased spending on communications by 26% since he was elected. The Mayor’s Office claim the statistics have been taken out of context.

PRCA Head of Communications and Marketing, Koray Camgoz commented:

“The article suggests Khan is ‘more concerned about PR than policy’, but what many fail to grasp is that you cannot have effective policy unless you understand the people you’re trying to reach.

"PR professionals play an essential role in helping businesses to understand these parameters. Our practice is not obsessed with publicity as has been reported  – it encompasses a range of disciplines which are integral to any professionally run businesses.
"Ultimately, PR professionals build trust between organisations and their stakeholders by delivering honest, timely and accurate information to those who need it. The PRCA stands shoulder to shoulder with communications professionals and will always champion the value of their work. Too often, our industry is a soft-target for lazy attacks by those who lack an understanding of what public relations entails.”

About the PRCA

The Public Relations and Communications Association (PRCA) is the world’s largest professional PR body.

We represent more than 35,000 PR professionals in 66 countries worldwide. With offices in London, Singapore, Dubai and Buenos Aires, we are a global advocate for excellence in public relations.

Our mission is to create a more professional, ethical and prosperous PR industry. We champion – and enforce - professional standards in the UK and overseas through our Professional Charter and Code of Conduct. The Code compels members to adhere to the highest standards of ethical practice.

We deliver exceptional training, authoritative industry data, and global networking and development opportunities. We also manage the International Communications Consultancy Organisation (ICCO), the umbrella body for 40 PR associations across the world, and LG Comms – the UK’s national body for authorities raising standards of local government communication.  

For more information, visit our website.